March 3, 2025: The partnership between The Design Village (TDV) and IIM Bangalore’s N S Raghavan Centre for Entrepreneurial Learning (NSRCEL) marks a significant milestone in shaping the future of India’s startup ecosystem.
This strategic collaboration is set to empower early-stage startups by combining design thinking with expert business incubation, offering a comprehensive framework for achieving product-market fit and business scalability.
As Ashok Suyal, Director of Incubation at TDV, noted, “At TDV, we believe design is fundamental to shaping innovative businesses. Our partnership with IIM Bangalore’s NSRCEL offers startups a unique opportunity to integrate design thinking into their entrepreneurial journey, ensuring they create solutions that resonate deeply with their target audience.”
The TDV-NSRCEL Partnership: Brings Design Thinking and Business Expertise as catalyst for entrepreneur growth
Over the next 24 months, this unique partnership will provide startups with the tools, mentorship, and validation processes needed to transform innovative ideas into impactful, market-ready solutions. The collaboration’s immediate impact will be seen in the growth of startups that not only create compelling products but also develop robust business strategies to thrive in a competitive market.
“This partnership aims to provide startups with interdisciplinary knowledge, expert mentorship, and real-world validation processes, ensuring they scale effectively and create market-ready solutions,” said the NSRCEL spokesperson.
By integrating design-driven solutions and entrepreneurial expertise, TDV and NSRCEL are poised to fuel the next generation of successful ventures, bridging the gap between creativity, business, and technology.
As Ashok Suyal concluded, “This collaboration strengthens our presence in the startup ecosystem, allowing TDV’s students and faculty to engage directly in incubation programs, mentorship, and networking opportunities—bringing together design, business, and technology in innovative ways.”