January 13, 2025: Boba Bhai, the Boba tea and Korean fusion food brand has secured Rs 30 crore in a round led by 8i Ventures to expand its footprints to new cities and scale operations in existing, ice-cream and fusion food markets.
The Bengaluru based firm also aims to introduce innovative menu offerings and explore new sub-brands customised to shifting consumer tastes. Additionally, Boba Bhai plans to roll out its Korean inspired ice-cream range nationwide. Presently the brand is available in select Bengaluru outlets.
Boba Bhai Plans to add new offerings
Dhruv Kohli, Founder and CEO, Boba Bhai, said “With the strategic backing of our investors, we are well-positioned to scale our operations, introduce exciting new offerings, and establish the brand as the go-to QSR brand for the next generation of Indian consumers.”
“Boba Bhai is the clear market leader of the bubble tea category and is a much loved brand among the GenZ in India. We were struck by the velocity and the operational excellence demonstrated by Dhruv’s team, and are delighted to partner with them,” noted Vishwanath V, General Partner at 8i Ventures.
Founded in October 2023, the firm has presence in over nine cities and processes more than 80,000 monthly orders.
The round also saw participation from Titan Capital Winners Fund, Global Growth Capital, DEVC, and existing investors.