December 29, 2024: Audio and wearables firm boAT-DPIIT (The Department for Promotion of Industry and Internal Trade) has entered into a strategic alliance to promote innovation and provide customized support to DPIIT recognised Startups including startups in D2C and manufacturing domains.
The noteworthy features of this win-win partnership includes: curate dedicated program(s)/ initiative(s) for mentoring startups, innovators and entrepreneurs, provide resources, guidance, and support for different milestones such as prototype development, and offer connections and insights for international expansion, wherever applicable and feasible.
Highlighting the significance of this partnership Aman Gupta, Co-founder of boAt, stated; “This partnership with DPIIT reflects our commitment in the ‘Make in India’ initiative. By joining hands with the government, we are poised to nurture a thriving ecosystem for product startups, innovators, and entrepreneurs. ”
boAT-DPIIT aims to establish globally competitive brands in India
Joint Secretary Startup India, Shri Sanjiv, expressed, “This endeavour will be instrumental in equipping our startups with the best expertise and enormous resources to raise the bar of efficiency while contributing to India’s vision of becoming a hub for world-class manufacturing and entrepreneurship. By connecting startups with industry tycoons like boAt, we aim to foster innovation, enhance product development, and support the establishment of globally competitive brands.”
boAT was founded in 2014 by Aman Gupta and Sameer Mehta who discovered that the dopest people of India were in search of affordable, durable and ultra fashionable audio products to groove to.
