ecommerce startup Flash, founded by former Flipkart Senior Vice-President Ranjith Boyanapalli, has secured $5.8 million in seed funding from Global Founders Capital(GFC), White Venture Capital, Zinal Growth, Soma Capital, Emphasis Ventures, and Peer Capital.
By providing improved communication and a more tailored buying experience, the Flash e-commerce platform seeks to establish an end-to-end ecosystem that will empower customers. The money will go into employing staff, expanding internationally, and developing new products for the e-commerce platform.
Flash aims to onboard 2 Million users in the first year
Flash aims to solve the problems that power consumers could encounter with their post-order experience, lack of rewards, and cluttered communication. If these issues are not addressed, the company anticipates that as more companies and customers turn to online buying, these worries will grow.
According to the company aims to onboard two million users in its first year.
“With Flash, we aim to craft a digital shopping identity for power shoppers, which will enable delightful shopping experiences. The unique digital shopping identity will allow online shoppers to access personalised experiences, rewards, and clutter-free communications. Our AI/ML-led platform will be backed by best-in-class encryption to protect privacy and give control back to the consumer,” said Ranjith, Founder and CEO of Flash.
Several angel investors including Binny Bansal (ex-Co-founder, Flipkart), Kunal Shah (Founder, CRED), Arpan Sheth (Senior Partner, Bain & Co), Sujeet Kumar (Co-founder, Udaan), Nikhil Srivastava (PAG Venture), Lalit Keshre (CEO, Groww), and Rishi Vasudev (Co-Founder, GOAT Brand Labs) participated in the round.
Flash is an ecommerce platform aiming to create an end-to-end ecosystem to empower consumers by offering better communication and a personalised shopping experience.